Canberg Global Sourcing: Taking Sourcing, Manufacturing, Vendor Management and Supply Chain to New Heights

 Neetu Agarwal,    CEO & MDBusinesses are looking for a sourcing cum manufacturing company for an array of requirements - to develop and create a new product line, to consolidate an assortment of products which we can either be manufactured or sourced and consolidated to their destination, to get a reliable source for products that are originating from different supplier bases, to ensure quality assurance and control with on-time delivery and more. However, there are several challenges that businesses face including uncertainty of orders with the current overall market scenario, supply chain hiccups, forecasting the right demand for products, shortage of workers and talent and others. Canberg Global Sourcing, an ISO 9001:2015 and OEKO Tex 100 certified organization, with manufacturing units being certified to ISO 14001, Sedex and others, helps businesses cater to such impediments. It produces, sources, supplies and distributes a wide range of products to a diverse customer base both at home and internationally, assisted by its convenient location near major logistical hubs in Kolkata, India and Colombo, Sri Lanka. With its focus beingon sourcing from the Asia, it is also adept at magnifying its bases to provide its customers a good mix of ethical sourcing, duty advantage and delivery logistics.

The goods offered by the company are mainly sourced from the APAC region and exported to a global clientele spread across five continents. With a team of highly professional experts, it is working on expanding the same for reverse sourcing too – that is sourcing from around the globe for Asia, thereby, enmeshing the best of both worlds in product range, superior quality and price.
Our diversified portfolio in Sourcing, Manufacturing and Vendor Management is well versed to provide customized solutions to our clients and associates to meet their exact requirements. Our services include a flexible approach to sourcing with an array of global partners, product and market matchmaking, vendor evaluation, on-boarding and management, designing and product development, cost negotiation and rationalization, quality assurance, and ensuring an ethical supply chain,’ says Neetu Agarwal, MD and CEO, Canberg Global Sourcing.

Staying Unique and Advanced is the Key to Success
Canberg Global Sourcing offers round the clock customer engagement with an active participation in product offering, cost rationalization and problem solving. Designing and production in conjunction with demands and utility of modern concepts is what it focuses on. It sources raw materials from reputed global supply partners to ensure quality and product continuity so that latest innovations and best price matches are secured. Ensuring all the vendors are monitored and periodically assessed to our quality, ethical and social compliance standards is paramount for Canberg. The company is also focused on sustainable and recyclable materials as much as possible and sustainable production processes too.

‘With the world turning upside down with the onset of the pandemic, a global shift in procurement and marketing strategies have taken place with more and more people being forced to focus on online marketplaces for their requirements. We are in the process of launching our own e-commerce platform to meet the requirements of newer prospects,’ says Neetu Agarwal, MD and CEO, Canberg Global Sourcing.

To stay acquainted and up to date with the latest technological advancements, the company follows an ERP system for maintaining stocks of all our incoming and outgoing products, constantly implements and upgrades to the latest tech in machineries, maintains a fully modernized warehouse with an easy-to-follow real time inventory and more.

Founded in 2008, Canberg Global Sourcing is in the process of launching its own e-commerce platform for a better interactive experience for its users in addition to expanding its digital marketing portfolio. With its diversity of offerings, Canberg has established a foothold into new untapped geographies over the last couple of years and is planning on establishing its footprints into further uncharted territories.

A Bright Future Ahead
Despite the global market being staggered by the effect of COVID-19, we have maintained a Hiring growth of 15% YOY and overall CAGR of 12 percent YOY over the last two financial years and have continued to project a robust positive future outlook.‘We are in process of launching our own proprietary D2C platform to meet the requirements of emerging and prospective markets and we envisage to become Global leaders in providing Innovative "Next Level" solutions to all sectors for protecting and elevating the value of Life, Environment and Assets,’ concludes Neetu Agarwal.