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Technovision: A Pioneer with Unparalleled Domain Expertise in the Indian Power Electronics Industry

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Siddanna Anad,   FounderThe Indian power electronics industry is constantly evolving. India’s electronics market is set to reach $228 billion in 2020 and the industry is set to grow at a CAGR rate of 16-23 percent for the coming years. Many foreign bands want to have their presence here because of the increasing production and demand. This has increased the intensity of competition in an already tight market. Majority of Indian companies are finding it hard to survive in this ultracompetitive market scenario and many of them have shut down their operations. One Indian power electronics company that has been defying all the odds by consistently improving their market share is TechnoVision. Established in 2001 by Siddanna B Anad, TechnoVision was started with a vision to bridge industry gaps after acknowledging the void in the quality of products and the highly unorganized market scenario in the Indian power electronics industry.

An ISO 9001:2008 company, TechnoVision vests its focus on designing and manufacturing quality products along with offering expert support and guidance for critical industrial applications. By capitalizing on all the opportunities that came their way, the company has grown from strength to strength, and their undying passion towards providing class leading energy efficient solutions has helped the company to become a flag bearer in the power electronics industry. TechnoVision uses its domain expertise and market know how to develop wide range of products and solutions such as Manufacturing Servo Stabilizers AVR, Industrial UPS and Inverters, Converters, Battery charger, Solar products, and other Customized Power Products. The company also provides Annaul Maintenance Contracts & Power Solutions.

Speaking about the initial challenges of the firm, Siddanna, Founder & MD, TechnoVision says, “Team building was our first and most important challenge. It takes enormous effort
to build an efficient team and for startup companies, it is hard to find the right people. So as a promoter, we were doing almost all the major activities. Gradually, talent grooming started in-house. Competition always was one of the hurdles, but sticking onto our core values helped us to survive the tough initial competition that we faced. We have customers as old as our organization. Our strong core values have helped us build a strong team and inturn our team builds trust in our customers”.

TechnoVision adapts to continually changing technology and develops products/services to meet the demand of the time. Embedded technology helps them build feature rich reliable products "Faster Better Cheaper". This helps them in maintaining competitive edge. With wide range of product/service offerings their customers get one point solutions. TechnoVision now caters to a number of industry leading companies across all the business verticals such as manufacturing power, defense, telecom, Oil & Gas and healthcare to name a few.

TechnoVision vests its focus on designing and manufacturing quality products along with offering expert support and guidance for critical industrial applications


Backed by Strong Support Team
To survive in a market where there are a number of foreign and Indian players one needs to have a strong support team and TechnoVision makes sure that their employees are the best in the industry at what they do. “We have created an open work culture for our employees and this helps them to be tension free while making our work flow smooth without major glitches. We also arrange training sessions on aligning them to our core ideology and to improve their job based & leadership skills. We focus on developing them into a team player. In our industry, everything is team based; so we make sure that our employees know how to perform well for achieving the team’s objectives. We have a lot of young staff who are willing to explore. We encourage them to take risks and develop and this is an essential part of our business. This is how we keep offering new products to the market. We also make sure that our employees get to learn essential attributes of the business and industry during the early stages of their career itself”, says Siddanna. With the backing from their expert employees, TechnoVision is planning to enter into the medical sector by manufacturing medical products locally, which will act as an import substitute helping the medical fraternity to solve the challenges they face.

A B.E. graduate from Mangalore University Siddanna has a perfectly balanced approach towards dynamics of business. With optimum utilization of resources available he holds the ability to deliver best results. With the experience and expertise Siddanna constantly strives to deliver efficient technology driven and profitable solutions to its customers.

Quick Facts:
Office location: Pune

Offerings: Manufacturing Servo Stabilizers, AVR, Industrial UPS and Inverters, Converters, Battery charger, Solar products, and other Customized Power Products.