Contentmart: Fulfilling the Demand for High-quality Content by Connecting Freelance Writers & Content Buyers on One Platform

Anton Rublevskyy,FounderResearches reveal that 80 percent of consumers prefer to learn about companies and a prospective purchase through online articles instead of advertisement. The fact that digital and online marketing changes how customers interact with businesses and brands has brought up a huge demand for high-quality content. Businesses are passionate to create content that not only informs/educates the buyers but also bridges the gap between the top and the bottom of the digital marketing funnel. Moreover, publishing fresh articles, and updating the existing content aid organizations to maintain a strong presence on search engine result pages and increase inbound traffic of their website. However, it’s a nightmare to find out credible resources that are relevant for creating quality content for the website, application or blog; despite paying a huge fee to an agency.

Contentmart, a leading online content marketplace was ventured in 2015 with a vision to tackle above problems by connecting content buyers with thousands of talented freelance copywriters and editors worldwide. The company permits businesses of all sizes to access quality content minus the time, energy, and resources involved in conceptualization and execution. Housing a humungous 70,000+ expert writer-base allows Contentmart to offer complete end-to-end services across print, electronic, and digital media platforms
including business writing, web page content, articles, blogs, travelogues, case studies, whitepapers, academic writing and more across 20 languages. “Having hundreds of agencies and thousands of writers, Contentmart is the one place that can be an answer to all your content requirements rapidly with flawless documentation and invoicing,” avers Vikas Trivedi, Business Head, Contentmart.

Besides ensuring that the writers are working for a genuine client, Contentmart also filters writers through a unique multi-level screening process based on their skills & experience and categorizes them accordingly

Connecting Writers & Content Buyers
Besides ensuring that the writers are working for a genuine client, Contentmart also filters writers through a unique multi-level screening process based on their skills (English, Industry-specific & language exams) & experience and categorizes (beginner, intermediate and advance level) them accordingly. Vikas mentions, “Any writer who registers on our platform will have to verify their pan number, identity proof, and upload testifying documents and only after verifying all of these, they become eligible to write any content for the client found on-board”. They have categorized writers on star-based rating, wherein, the two star writers are primarily fresher or have minimal experience and are low cost writers, whereas three and four star writers go up on the preference as per their ratings as they are verified to offer best quality content within the budget. Considering the increasing demand of quality content, the firm also bestows hand-picked writers (five-star) who carry decades of experience in writing content across various
industries and tender premium quality content.

Wielding the Power of Technology
The platform imparts several in-built engines for SEO Content Analysis such as Copyscape & ContentYODA, which are on par with Google to help its clients to attain quality content delivery. Its intelligent algorithms conduct plagiarism check (content’s uniqueness), relevance (count related key words), overspam (over usage of key words), readability (measures complexity), rhythmic monotony (identifying search engine & user-friendly patterns)& other factors before the writer submits the content.

Primarily targeting India, the company soon spread its wings to the international market and now stands tall as a global platform, with awards like Best Company from The Big Ideas, to speak for it. Having product & development center in UK (Kiev) and offices in India (Gurgaon & Bangalore), Contentmart aims to expand its footprint further in English–speaking countries and aims to integrate more tools into the platform for more stringent quality check. “In the coming year, we would have the translation services open for the public. Visual content market-place is on the cards as well to be launched in a few years,” concludes Vikas.

Key Management:
Anton Rublevskyy, Founder
Anton Rublevskyy, a Ukraine based futuristic business leader started this initiative Contentmart - a global content marketplace in the year 2015.

Vikas Trivedi, Business Head
A hardcore digital marketer, and strategic thinker with a proven track record of accelerating business growth spanning ten years, Vikas helped Contentmart to establish its brand name in the industry.

Office: Gurgaon (India) & Nicosia (Cyprus)