Separator The B2B e-Commerce Pristine Redefining Work place Culture

Vineet Neeraj, Mohan Gayam & Karthik Ramaiah.,Co-FoundersIndian organizations are never ignominious to advertise'We are hiring -Male candidates are preferred'even today.Hammering such wicked conventions demands a brand new perception for any startup.But, a dedicated Indian B2B e-Commerce platform (once incubated at PayPal's prestigious Start-Tank-Programme)is a rebel for these 'gender-buyers'. The company carves its own leading lights from the workforce without any gender discriminations. Vineet Neeraj, Mohan Gayam & Karthik Ramaiah, Co-Founders of proudly states, "People working here will genuinely trust that there is gender equality. We do have a large number of female employees in key positions of our company, who lead the business course; in fact, which is something superior to the market plus HR policies we are providing".

A Cultured Extended-family

When you drill further on this mind-game policies and lean culture of this organization, you will find many simple-but-precious moral values filled-in, even in its hiring process. The company is always focused on fresher with untainted mind set and it hasa strong belief in shaping them as prominent techies.In Kobster, the candidates are trailed with multiple interview processes to ensure that they are the right fit not only in terms of skill,but also in terms of culture. "We are never prejudice about any candidate's dexterity," proclaims Karthik.

Once they become a Kobsterian, the company let them do multi-tasking across the departments.This perspective along with the open culture followed within,set the perfect plot for the workforce to reap expertise and launch themselves in, and understand what actually the game is. On the other end, the HR team proclaims that
"Life at Kobster supports every one of us to live with self-direction. The ideal notion of Kobster is good Culture means Happy People"; happy people are more productive in life and we Kobsterians firmly believe that improvising our own ideas will help us to grow tremendously".

The candidates at Kobster are trailed with multiple interview processes to ensure that they are the right fit not only in terms of skill,but also in terms of culture.

A Kobsterian is also entitled to crunch benefits such as electronic gadgets, internet connectivity, transport conveyance and medical insurance apart from other regular HR policies such as augmented Paternity & Maternity leave policies, personal loans and pick&drop facility. "We also incentivize our employees in terms of ESOP so that the employees get connected to the company for a long time," adds Vineet.

The organization which has made 'work force friendship'as its organization policy provides laptops and net connectivity to work from home, instead of an angry-faced and incomplete permission, precisely uprising to other contenders. It always urges its employees to'work hard'and'party harder'.The company extends this friendship to the employee's family as well.For every gathering, each and every family member is heartily welcomed regardless of any hierarchy, to consist one big family. "A small section of our company is also having logistics employees. Once in every two month, we take them out and deem in our team lunch.Which might be a small thing, but for them, it means a lot,"affirms Mohan.

The Triumph Story

When the trio-Vineet, Mohan and Karthik began their journey in September 2012, they took their friends from previously worked organizations, who trusted their perceptions, along with them.Because the game they padded-up for was something huge, the B2B e-Commerce market, which is manifold bigger than the B2C market. The vacuum in the sphere polarized the whole customer traffic to one company, which demanded
mountainous coherence in the process. With PHP and MySql backend applications and Angular JS, HDFS and CS-6c technologies, they built a user-friendly interface where the products are easily recognized by any hierarchy of business possessors which made 5000 plus customers to shop online till the date.

The company's integrated platform and its exclusive portal (Kobster Elite) ensures that corporate patrons centralize their equipment base. serves almost nine plus industry verticals, including Manufacturing, Hotels, Healthcare, Construction, Facility Management and Information Technology.

The company which started with one single office in Chennai has now grown to seven cities (along with Pan India network across 500 cities) in shut-eye time, as an outcome of sincere skill delivery from each and every employee.And it has clear plans for the future, to leverage and further strengthen its unique platform, Kobster Elite!

The Key Management:
Vineet Neeraj, Co-Founder

An SRM University product, Vineet learned his basics from companies like ArrayShield and Cognizant Technology Solutions in Technical as well as sales departments

Mohan Gayam, Co-Founder

After completing his studies in SRM University, Mohan gained experience as a Tester in HCL Technologies

KarthikRamaiah, Co-Founder

Karthik earned his industry expertise by working with some well known firms such as Cognizant Technology Solutions, he was also a SRM Student.

Offices: Chennai (Headquarter), Bangalore, Mumbai, Delhi, Pune and Hyderabad.


- Whole sale e-Commerce platform for every business needs.

- Kobster Elite, a unique platform for corporate buyers to centralize their equipments.