Winter Travel Trends
The upcoming winter season presents a significant travel opportunity. For most travellers, life has now returned to normal and they have started to rekindle their travel plans for the upcoming winter season. Popular winter favourite destinations include Europe and UK, followed by Australia, New Zealand, Japan, US and Canada; South East Asia's Singapore, Malaysia, Thailand, Indonesia, Vietnam and Cambodia have witnessed high demand for winter holidays, also Mauritius, Maldives and Bhutan for international Kashmir, Himachal Pradesh, Uttarakhand, Goa, Andamans, Kerala, Karnataka, Tamil Nadu, Rajasthan, Gujarat and the North East for domestic.
Experience Based Travel
Winter travel is all about special and unique experiences based on each traveller's interests/passions. Winter travel experiences offer true discovery/ exploration of winter special activities, festivals and gastronomic experiences that create memories that money cannot buy.
Domestic travel demand for the winter season has come under the spotlight like never before. The uptick in demand for India's winter wonderland has been truly significant
India creates an enthralling winter holiday experience with its pleasant weather conditions snow in the mountains, fogs in the plains and warm sunshine near beaches. Travellers are interested in winter activities like skiing, sleighing, ice skating along with cable car rides trekking, hiking, toy train rides across India's winter favourites like Kashmir, Himachal Pradesh Leh Ladakh, Uttarakhand, Sikkim and more. There are several winter festivals held during this time including Gujarat's Rann Utsav, Jaisalmer's Desert Festival or Nagaland's Hornbill Festival. Also, outdoor adventure like biking camping trips, rock climbing, jungle safaris and extra ordinary experiences like picnic lunch in the middle of an apple orchard.
Additionally, the cruise opportunity is growing rapidly as cruises represent a great value proposition for travellers, an all inclusive holiday offering dining, entertainment, onshore tours without the hassle of check-in check out, transfers, and more. Popular winter cruises include: Asia sailings on Genting Dream, Royal Caribbean Middle East Costa Cruises sailings Scandinavian Fjord cruises Antarctica's ice breaker luxury sailings.
Domestic travel demand for the winter season has come under the spotlight like never before. The uptick in demand for India's winter wonderland has been truly significant. Demand covers resort stays amidst snow laden landscapes of Gulmarg, Pahalgam, Auli, to Mussoorie, Shimla, Dalhousie and Dharmshala the North East's Gangtok, Sikkim emerging strongly on the radar also plantation villa stays set against verdant tea coffee estates of Coorg, Cunnoor, Munnar to the lesser known but idyllic Idduki, Lambasingi and Arasu Valley. Domestic trips are being planned for various reasons like family bonding celebrate special occasions and milestones/weddings in India.
Travellers are ready to tick off their travel bucket list this winter instead of spending on materialistic commodities. They are opting for premium home stays and independent villas and properties in winter favourite destinations. They prefer staying in unique accommodations when they travel and explore extraordinary options such as heritage homes, havelis and villas. Heritage homes include colonial stays with the provision of timelessness that allows people to have a relaxing stay with anytime dining options. Travellers now prefer villas over hotels and restaurants with more spaces including private villas with personal chef and concierge services, villas with a snow covered mountain view, and more for relaxation. Resorts and Vacation Rentals have witnessed a strong demand as travellers are seeking larger spaces that are better equipped for a relaxing winter stay.
The new generation travellers are environment conscious and seem to be interested in environment friendly tourism which in turn is promoting sustainable travel options for the winter season. Sustainable travel choices are mostly closer to remote villages and they not only provide a boost to these communities, but are accessible and affordable and are a transformative choice contributing to unique and individual travel experiences. They also help in raising funds for conserving nature in these areas. This trend has definitely accelerated over the past year and it is expected to grow further.
Digital Revolution & Contactless Travel
The travel and hospitality industry has made significant efforts to boost confidence among travellers by making services contactless for their convenience. These include contactless check-ins at airports and hotels to order food and beverages, concierge services at hotels online. Travellers are warming up and getting comfortable with the idea of using contactless services and building appreciation for tech-rich experiences that promise travel safety, upfront. The travel industry has enhanced their approach towards digital advancement to capitalize on the digital experience which ensures all customer needs are met virtually.
Health & Safety will Continue to be a Top Priority
According to the survey primordial Hygiene & Safety, 77 percent of Indians need the reassurance of travelling/staying with brands that provide clear cut health and safety policies. Hotels, airports, airlines are investing in comprehensive safety protocols as travellers are putting health and safety first.